The perfume commercials on television are incomprehensible. If there is a subliminal message I am supposed to receive, then I’m disadvantaged. Frankly, I believe the vignettes depicted on the perfume commercials
I’ve been confused ever since the old Calvin Klein “Eternity” commercial appeared featuring a couple canoodling on the beach.
Rolling around in all that grit doesn’t make sense to me; that’s what motels are for. I certainly don’t think perfume is a requirement for romance in that setting.
I never grasped the concept behind the Chanel commercial where Coco rides off on a motorcycle after a night of debauchery with some hunky guy. The perfume did what it was supposed to do, so why the hasty morning-after departure? If a quickie one-night stand was all she wanted, she could have saved a bundle on perfume. Walgreens has a ton of cheap stuff.
Then there is the commercial where the woman climbs up a silk rope, dressed to kill and ends up on a rooftop.
WTF My goodness, no woman in her right mind would go rope climbing dressed like that and worse yet end up on a
The commercial for Dolce features a beautiful woman floating out of a castle. A man picking fruit in an orchard sends her a flower. Long story short, bedazzled by the gesture she sends him a come-hither signal. I will state the obvious; most women expect a higher return on their fragrance dollar. Smart money says she should have stayed in the castle.
To add to my confusion, many of these fragrances are available at Walmart. There is a ton of internet photos of people of Walmart, but I have yet to see one of them in a Dolce commercial.
Note: Originally published in 2014. Perfume commercials continue to make no sense whatsoever. Mary Margaret believes they are
demeaning to women.